PRODUCT DESIGNER
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Global Navigation Redesign: The Home Depot Canada

 

 Redesigning Global Navigation to Improve Discoverability Across Home Depot Canada’s Digital Ecosystem

Web + Tablet + Mobile


Overview

Home Depot Canada’s legacy global navigation had become increasingly complex as product assortment, merchandising needs, and customer behaviours evolved. The navigation experience created friction across browse, search, and category discovery, particularly on mobile.

Working alongside UX, strategy, business analysts, and engineering partners, I led the visual and interaction design direction for a complete redesign of the global header, footer, Shop by Department navigation, and search experience across desktop and mobile web.

The redesign unified browse and search experiences, modernized mobile navigation, introduced scalable category architecture, and enabled new merchandising capabilities that better supported both customer discovery and business growth.


Project Scope

  • Global header redesign

  • Global footer redesign

  • Shop by Department navigation overhaul

  • Search bar and interaction redesign

  • PLP (Product Listing Page) and SRP (Search Results Page) alignment

  • Desktop and mobile web experiences

My Role

UI Designer (Creative & Interaction Design Lead)

  • Leading visual and interaction design direction across the navigation ecosystem

  • Designing new scalable navigation components and patterns

  • Translating IA strategy and research insights into production-ready solutions

  • Partnering closely with UX, strategy, and engineering teams throughout discovery and iteration

  • Presenting design direction and concepts to leadership stakeholders


 

The Challenge

Home Depot Canada’s legacy navigation system was no longer aligned with the scale and complexity of its growing product assortment. Customers faced challenges discovering products efficiently, and the existing architecture limited the business’s ability to support merchandising initiatives and future expansion.

Key challenges

  • Limited product discoverability through department browsing

  • Fragmented navigation patterns between browse and search experiences

  • Navigation structures that lacked scalability for category growth

  • Mobile navigation patterns that introduced cognitive overload and reduced usability

  • Inconsistent navigation experiences across product listing and search results journeys

This redesign required balancing customer usability with business merchandising priorities while modernizing the platform’s navigation architecture.


Defining Success

Business Goals

  • Improve category discoverability and funnel entry points

  • Enable flexible merchandising within navigation

  • Standardize navigation across digital experiences

  • Support future product and category expansion

User Goals

  • Simplify browsing across departments

  • Improve product findability

  • Reduce cognitive load, particularly on mobile

  • Create consistent navigation patterns across browse and search journeys


Discovery & Insight Development

Icon Study

Usability testing revealed that customers relied more heavily on clear textual hierarchy and predictable category groupings rather than iconography when browsing departments. Decorative icons often created visual noise and reduced scannability.

Workshop & Ideation

The team conducted collaborative ideation and research activities to identify key usability challenges and align on experience goals. This included Crazy Eights workshops, rapid design iteration sessions, and prioritization voting exercises across cross-functional partners.

User Testing

User testing and icon comprehension studies played a critical role in informing design decisions.

Key Insight

This insight directly influenced the decision to remove icons from the navigation and prioritize simplified, text-driven hierarchy and improved visual structure.


Navigation Strategy & Information Architecture

A major focus of the redesign was restructuring the Shop by Department navigation to support both customer mental models and business merchandising needs.

This required:

  • Reorganizing L1, L2, and L3 category hierarchies

  • Creating scalable taxonomy patterns to support future assortment growth

  • Designing flexible merchandising zones within navigation to highlight promotions and featured products

  • Aligning browse pathways with search result experiences to create a cohesive discovery ecosystem


Visual & Interaction Design Direction

I led the creative direction for the navigation redesign, translating research insights and IA strategy into a modern, scalable navigation experience.

Key design contributions

  • Designing new navigation components and interaction states

  • Establishing visual hierarchy standards for large-scale department menus

  • Removing iconography to improve usability and reduce visual noise

  • Creating consistent navigation behaviours across breakpoints

  • Aligning global navigation patterns with PLP and SRP redesign efforts

  • Redesigning search bar interactions to improve discoverability and consistency


Improving Mobile Navigation

Mobile navigation presented unique challenges due to screen size constraints and layered navigation complexity. The redesign focused on simplifying department browsing while improving usability and findability.

Design improvements

  • Streamlined department browsing structures

  • Improved progressive disclosure patterns to reduce cognitive load

  • Enhanced touch ergonomics

  • Reduced layered navigation complexity

  • Increased scalability for future category expansion


Accessibility & Compliance

Accessibility was a critical requirement throughout the project as the platform worked toward AODA compliance and WCAG AA standards.

Navigation components were designed with accessibility considerations including:

  • Improved colour contrast and readability

  • Keyboard navigation support

  • Screen reader compatibility

  • Clear focus and interaction states

  • Improved text hierarchy and structure

Accessibility improvements helped ensure the navigation experience was inclusive and usable across diverse customer needs.


Scalability & Design System Contribution

The redesign introduced reusable navigation components that aligned with the broader design system and supported long-term platform consistency.

This work helped:

  • Standardize navigation behaviours across the site

  • Improve maintainability for engineering teams

  • Support future merchandising and category growth


Cross-Functional Partnership

This project required close collaboration between UX, strategy, business, and engineering stakeholders.

I played a key role in:

  • Translating research insights into visual solutions

  • Facilitating iterative design reviews

  • Presenting navigation concepts and visual direction to leadership

  • Helping align usability goals with merchandising priorities


Validation & Outcomes

Multiple rounds of usability testing confirmed improved category discoverability and navigation clarity across desktop and mobile.

Following launch, the redesigned navigation:

  • Unified browse and search discovery patterns

  • Improved consistency across PLP and SRP experiences

  • Enabled flexible merchandising within navigation

  • Established a scalable navigation framework for future platform growth


Reflection & Learnings

This project reinforced the importance of treating navigation as a strategic platform system rather than a UI surface. Balancing business merchandising goals with user simplicity required strong cross-functional alignment and iterative validation.

If revisiting the project today, I would explore deeper personalization opportunities within navigation while maintaining clarity and performance.